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Young Gilgit-Baltistan YouTubers Transform Village Education | Mohammad Shiraz & Muskan

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Gilgit-Baltistan: In a remote corner of Gilgit-Baltistan, two siblings, Mohammad Shiraz and Muskan, have turned their passion for content creation into a force for social change. Known for their vlogs showcasing the simplicity and charm of rural life, these young YouTubers have already captivated audiences across Pakistan and beyond. Yet, their influence now extends far beyond digital entertainment — into the realm of community development and education.

From Rural Challenges to Digital Fame

The siblings’ journey began with a simple goal: to share the daily life, culture, and traditions of their village. Through their lens, viewers witnessed the rugged beauty of Gilgit-Baltistan and the warmth of its people. However, the vlogs also revealed stark realities — particularly the challenges faced by local children in accessing education.

Shiraz’s father had previously highlighted the condition of the village school, which lacked proper classrooms, desks, and basic learning materials. Many children were forced to study under the open sky, without shoes or proper clothing, and with little hope for a safe, conducive learning environment.

Turning Fame Into Social Impact

Recognizing the potential to create meaningful change, Shiraz and Muskan, along with their family, decided to invest their YouTube earnings into building a modern school. Their initiative transformed the community’s educational landscape.

The new facility now includes:

  • Spacious classrooms equipped with basic learning tools

  • Safe recreational areas for children

  • Adequate seating and study resources

  • A welcoming environment designed to nurture both academic and social growth

In a recent vlog, Shiraz remarked, “If YouTubers work with dedication and consistency, they can use their earnings to serve their communities and make a lasting impact.”

Community and Social Media Response

The response on social media has been overwhelming. Viewers praised the initiative, with comments such as:

  • “Mashallah! This shows that with power comes responsibility.”

  • “We supported the right people to become famous.”

  • “The true purpose of success is to make life easier for others.”

  • “Parents like these are an example for the entire nation.”

Education as a Catalyst for Change

This story highlights the transformative power of education and youth initiative. By leveraging digital fame for social good, Shiraz and Muskan provide a model for responsible digital entrepreneurship. They demonstrate how young individuals, even from small rural areas, can influence society positively and create opportunities for others.

Their school has already begun impacting the lives of dozens of children, providing them not only with a safe space to learn but also instilling hope for a brighter future. The initiative also reinforces the idea that technology and creativity can bridge gaps in infrastructure and social services, particularly in underserved regions.

A Lesson in Responsibility and Leadership

Shiraz and Muskan’s story is a reminder that fame and success carry responsibility. In a world where social media often highlights superficial content, these young creators have shown that it can also be a tool for empowerment, education, and societal growth.

For Gilgit-Baltistan and Pakistan at large, their efforts shine a light on the potential of youth-led initiatives to address local challenges. The narrative is not only inspiring but also emphasizes the importance of community-centered thinking, perseverance, and ethical leadership.

Looking Ahead

As the siblings continue their journey, their story has become more than a viral sensation. It is a symbol of hope, resilience, and the transformative impact of youth in the digital age. Their work underscores the belief that with determination, creativity, and sincerity, even the youngest members of society can enact meaningful change.

Hunza Valley Travel Guide 2025: Best Hotels, Local Food, and the Politics of Tourism

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Hunza Valley, nestled in the northern reaches of Gilgit-Baltistan, is often described as paradise on earth. Snow-clad peaks, glacial rivers, apricot blossoms, and winding mountain roads make it one of South Asia’s most photographed destinations. But for travelers, whether Pakistani families escaping the chaos of cities or international visitors exploring the Himalayas and Karakoram, Hunza is far more than a scenic backdrop.

The heart of Hunza’s experience lies in its hospitality and food. Where you stay and what you eat become part of the story. From the luxury of heritage forts and boutique resorts to the warmth of family-run guesthouses, the Hunza Valley offers options for every budget and every kind of traveler. Meanwhile, its cuisine — shaped by centuries of survival in the mountains — remains simple, organic, and deeply rooted in community traditions.

This guide explores the best hotels, guesthouses, and restaurants in Hunza, while also reflecting on the opportunities and challenges of sustainable tourism in this fragile Himalayan frontier.

Luxury Hotels in Hunza

For those who wish to experience Hunza without compromising on comfort, a few establishments have become landmarks in themselves.

Serena Altit Fort Residence: Adjacent to the centuries-old Altit Fort, this hotel is not just a place to sleep, but a journey into Hunza’s history. The stone architecture, local woodwork, and curated cultural programs make it a living museum. Guests often describe it as a blend of “heritage and hospitality,” where every corner whispers stories of Hunza’s past.

PC Legacy Hunza (Pearl-Continental Group): Overlooking the mighty Rakaposhi and Ultar Sar, PC Legacy offers a more modern luxury. With conference halls, spas, and fine dining, it attracts business travelers, dignitaries, and high-profile guests. Yet beyond its glass windows and polished halls, the real attraction remains the awe-inspiring mountains that remind visitors of Hunza’s grandeur.

Mid-Range Hotels for Families and Groups

Most domestic tourists, especially families, prefer mid-range options where affordability meets comfort.

Hilltop Hunza Hotel: Perched above Karimabad, this hotel has long been a favorite. Its proximity to Baltit Fort and sweeping views of the valley make it a hub of activity. Travelers gather in its café, exchanging stories over cups of Hunza tea — a place where cultures meet and friendships are made.

Mulberry Hotel: A relatively new addition but already popular, the Mulberry blends modern amenities with local aesthetics. Families praise its cozy atmosphere, while younger travelers appreciate the balance between tradition and modernity.

Budget Hotels and Homestays in Hunza

Hunza’s heart beats strongest in its villages, and budget stays allow visitors to experience that authenticity.

  • Guesthouses in Gulmit and Passu: These family-run places are more than affordable accommodation; they are windows into Hunza’s daily life. Guests often share meals with hosts, learning about farming, traditions, and stories passed down for generations. Many international backpackers describe these stays as the most memorable part of their journey.

  • Community-led Eco-lodges: Especially in Upper Hunza, young entrepreneurs and activists have launched eco-tourism projects. These lodges focus on sustainability, using local materials and renewable energy. Visitors not only rest in comfort but also contribute to preserving Hunza’s fragile ecology.

👉 Travel Tip: Hunza’s popularity peaks from May to October. Hotels — from luxury resorts to village guesthouses — often book out weeks in advance. If you want to wake up to the sound

Hunza Valley hotels details

The experience of Hunza is never complete without choosing the right stay — because in this valley, accommodation is not just about a bed, it’s about stories, people, and views that linger long after the journey ends. Hunza’s hospitality is as diverse as its landscape; each place reflects a slice of local life history, tradition, and the resilience of its people.

CategoryHotel/GuesthouseLocationKey FeaturesBest For
Luxury StaysSerena Altit Fort ResidenceAltit, KarimabadHeritage fort setting, curated dining, cultural programsInternational tourists, heritage lovers
PC Legacy Hunza (Pearl-Continental)Near KarimabadModern luxury, conference halls, spa, fine dining, views of Rakaposhi & Ultar SarBusiness travelers, high-profile guests
Mid-Range HotelsHilltop Hunza HotelKarimabadPanoramic view of Baltit Fort, on-site caféFamilies, groups
Mulberry HotelKarimabadModern rooms with local design elements, family-friendlyDomestic tourists, couples
Budget & HomestaysPassu GuesthousesPassu, Upper HunzaFamily-run, clean rooms, home-cooked food, community feelBackpackers, students, researchers
Eco-Lodges (Community-Run)Gojal & Upper HunzaYouth-led eco-tourism, sustainable stays, cultural immersionEco-travelers, responsible tourism seekers

Key Locations for Visitors in Hunza

Photo: Hunza Valley
Photo: Hunza Valley

Karimabad: The Heart of Hunza

If Hunza had a beating heart, it would be Karimabad. This small yet vibrant town is the cultural and tourism hub of the valley. With the majestic Baltit Fort and Altit Fort towering above, Karimabad tells stories of Hunza’s royal past while welcoming modern-day travelers. Its narrow lanes are dotted with hotels, cozy cafés, bookshops, and handicraft stores where visitors can purchase handmade shawls, carpets, and gemstones.

For many tourists, Karimabad is the first stop after entering Hunza — a place where history, hospitality, and breathtaking views of Rakaposhi and Ultar Sar blend together. Whether you’re staying in a luxury resort or a simple guesthouse, waking up to the sunrise over Karimabad’s snow-capped peaks is an experience you’ll never forget.

Gulmit and Passu: The Charm of Upper Hunza

Paso Glaciers
Paso Glaciers

Heading deeper into Upper Hunza, Gulmit and Passu offer a quieter, more intimate experience compared to Karimabad. Popular among international backpackers and adventure travelers, these areas are surrounded by glaciers, suspension bridges, and of course, the iconic Passu Cones — a mountain formation that has become a symbol of Hunza.

Borith Lake
Borith Lake

Gulmit is also home to women-led initiatives and community-driven cafés where visitors can enjoy apricot tea or traditional chapshuro while learning about local culture. Staying in a homestay here allows you to experience genuine Hunza hospitality — families opening their doors, sharing stories, and serving food prepared from their own farms.

Attabad Lake and Beyond

Not too long ago, Attabad Lake was created by a devastating landslide in 2010. Today, it stands as one of Pakistan’s most photographed tourist destinations. The turquoise-blue water stretches across the valley, reflecting snow-capped peaks on calm days.

Around the lake, new hotels, restaurants, and even luxury resorts have sprung up, making it a favorite stop for families and honeymooners. Visitors can enjoy boating, jet skiing, or simply sitting by the water, soaking in the surreal beauty of a place that rose from tragedy. Attabad has truly transformed into a symbol of resilience and a must-visit on any Hunza itinerary.

Food in Hunza: A Taste of the Mountains

Hunza’s cuisine is not just food; it is heritage served on a plate. Rooted in centuries-old traditions, Hunza food reflects the valley’s mountain lifestyle — organic, simple, and nourishing. For travelers, tasting local dishes is as essential as visiting its forts or lakes.

Signature Dishes You Must Try

  • Chapshuro – Often called the Hunza pizza, this savory bread is filled with minced meat, onions, and spices, then baked on hot stones.

  • Dawdo Soup – A hearty noodle soup cooked with fresh vegetables and meat, perfect for cold mountain evenings.

  • Harissa – A slow-cooked blend of wheat and meat that locals enjoy in winter.

  • Molida – A festive dish made by mixing bread with apricot oil and butter, reflecting Hunza’s deep apricot culture.

Modern Adaptations

While Hunza’s traditional food continues to thrive, the valley’s growing tourism has introduced a wave of modern adaptations. Today, travelers can find restaurants serving everything from Italian pasta to Chinese noodles — often prepared alongside Hunza classics. Cafés in Karimabad and Gulmit now serve fusion menus, combining international flavors with local produce like apricot kernels and yak cheese.

👉 Travel Tip: Don’t leave Hunza without tasting dried apricots and walnut cakes. These organic snacks are not only delicious but also perfect souvenirs to carry back home.

Restaurants and Cafés Worth Visiting in Hunza

Hunza’s food culture is as colorful as its landscapes. Beyond traditional home kitchens, the valley is now home to restaurants and cafés that reflect both global flavors and local resilience. Dining here is not just about eating — it’s about experiencing stories of empowerment, community, and cultural pride.

  • Café De Hunza (Karimabad) – No trip to Hunza is complete without a stop at Café De Hunza. Famous for its walnut cake and freshly brewed coffee, it has become a landmark for both domestic and international travelers. Its cozy interior and terrace views of the valley make it a perfect spot to unwind after exploring Karimabad’s forts.

  • KhaBasi Restaurant (Altit Serena) – Located inside Serena’s Altit Fort Residence, KhaBasi is where tradition meets fine dining. The restaurant serves curated Hunza dishes with a modern touch, offering travelers a chance to taste authentic recipes in a heritage setting. Dinner here feels like stepping back in time, surrounded by centuries-old stone walls and mountain views.

  • Bozlanj Café (Gulmit) – A women-led initiative in Upper Hunza, this café is more than just a place to eat. Run by local Wakhi women, it serves traditional dishes like mamtu (dumplings) and sharbat (apricot drink). For international travelers, Bozlanj is not just about food — it’s about supporting empowerment and experiencing genuine hospitality.

  • Yak Grill (near Passu) – For adventurous foodies, Yak Grill offers something truly unique: dishes made from local yak meat. From burgers to traditional platters, this restaurant has gained popularity among travelers eager to taste something they won’t find elsewhere. Located near the dramatic Passu Cones, it pairs good food with unforgettable scenery.

👉 Travel Tip: Many of these cafés also sell locally produced goods — dried apricots, handmade crafts, or natural oils. Buying from them directly supports Hunza’s communities.

Hunza’s hospitality is not just about beds and meals — it is about heritage, resilience, and community. From luxury resorts to modest homestays, and from walnut cake to chapshuro, Hunza offers experiences that are deeply human.

For international visitors, it is a gateway into one of South Asia’s most breathtaking landscapes. For national travelers, it is a reminder of cultural pride. For Hunza’s people, it is home — a home they continue to protect against environmental threats and political uncertainties.

Hunza Valley remains more than a tourist destination; it is a living story of beauty, resilience, and hospitality at the edge of the Himalayas.

Qatar Breaks Silence: Gaza Attack Branded an Insult, Arab League Rushes Into Emergency Summit

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Doha – Qatar has strongly condemned a recent attack that coincided with discussions over a U.S.-backed proposal on easing the Gaza blockade, calling it an “insult to mediators” and a blow to international peace efforts.

Qatari officials warned that such actions undermine ongoing negotiations and stressed that Doha “reserves the right to respond” if diplomatic efforts continue to be disregarded.

According to diplomatic sources, Qatari Foreign Minister Sheikh Mohammed bin Abdulrahman Al-Thani addressed the United Nations Security Council this week, expressing respect for ongoing mediation efforts aimed at halting bloodshed in Gaza.

The Foreign Minister is also scheduled to hold high-level talks with U.S. President Donald Trump and Secretary of State Mike Pompeo in Washington today. Discussions are expected to focus on the Gaza blockade, regional stability, and continued U.S.-Qatari cooperation in peace mediation.

Arab League Calls Urgent Summit in Doha

Meanwhile, the Arab League has announced an emergency two-day meeting in Doha on September 14 and 15, bringing together regional leaders to coordinate a joint response. The extraordinary summit will review the implications of the latest attack, evaluate mediation strategies, and discuss the future of peace negotiations in the Middle East.

Arab diplomats say the meeting will underline regional solidarity while also highlighting the importance of U.S. engagement in mediating between Israel, Palestine, and Arab states.

“An Attempt to Undermine Peace Efforts”

Qatari officials have described the incident as an attempt to damage mediation channels at a critical time. “This is an insult to international mediators and an attack on peace itself,” one official said. “Despite this setback, Qatar remains committed to dialogue and diplomacy.”

Observers say the timing of the incident—just as the Gaza blockade proposal was under discussion—risks complicating already fragile negotiations.

The emergency Arab League meeting in Doha is expected to issue a joint communiqué reaffirming support for Palestinian rights, rejecting escalations, and backing continued mediation. Analysts believe the outcome will signal whether Arab states can present a united front in peace efforts or whether divisions will persist.

For Qatar, which has played a central role in regional mediation, the coming days will test its diplomatic clout and its ability to balance dialogue with a firm stance against actions it views as destabilizing.

The Azadi Times will continue monitoring developments from Doha, Washington, and Gaza as regional and international leaders push to prevent further escalation and keep diplomatic channels open.

“We Are Not Pakistani Citizens”: Former AJK Chief Justice Exposes Kashmir’s Political Paradox

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MUZAFFARABAD, Azad Jammu and Kashmir – In a revealing interview, Syed Manzoor Hussain Gilani, the former Chief Justice of the Supreme Court of Azad Jammu and Kashmir (AJK), has laid bare the profound and unique constitutional ambiguities that define the region’s relationship with Pakistan, describing it as a system without parallel anywhere in the world.

Speaking to a local channel, the former top judge dissected the legal and political framework of Pakistan-administered Kashmir, presenting a picture of a territory that is governed as a de facto province but is constitutionally not a part of Pakistan, leaving its inhabitants in a state of political limbo.

The core of the paradox, as explained by Justice Gilani, stems from two official notifications issued by the Government of Pakistan in 1972 and 1988. These documents explicitly state that Azad Kashmir is not considered part of Pakistan’s territory under the country’s constitution.

“Yet,” Gilani notes, “the system is run as much as possible like a province.” This creates a contradictory reality where the federal government in Islamabad wields all the powers it holds over other provinces—and even more—over Azad Kashmir, but without granting the region the corresponding status or representation.

“This is an antagonistic situation,” Gilani stated. “It’s governed like a province, treated as a federating unit, but it’s not actually a federating unit… There’s no territory in the world like Azad Kashmir. This kind of system doesn’t exist anywhere else.”

The Illusion of Autonomy and the Reality of Control

The AJK has its own constitution, a president, a prime minister, and a legislative assembly. However, Gilani argues this autonomy is largely superficial. Key levers of power remain firmly with Islamabad.

  • Judicial and Bureaucratic Control: The appointment of high-level judges and senior bureaucrats is made by the federal government. Many officials are sent on deputation from Pakistan, meaning the administrative machinery is not answerable solely to the local population but to the central authority.

  • No Representation at the Center: This is what Gilani identifies as the region’s “biggest loss.” While Pakistan’s provinces elect representatives to the National Assembly and Senate, giving them a voice in federal legislation and a platform to advocate for provincial interests (like water rights), Azad Kashmir has no such representation.

  • The Military and Legal Framework: Laws governing critical areas like defense are made by the Pakistani parliament, where AJK has no say. “We have no say in that. That’s our biggest issue,” Gilani emphasized.

The Citizenship Conundrum

Perhaps the most striking revelation for many will be the clarification on citizenship. Justice Gilani explicitly stated that the native people of Azad Kashmir are not citizens of Pakistan.

“You might be surprised to hear this,” he said. “The people living in Azad Kashmir aren’t actually citizens of Pakistan.”

He drew a critical distinction: those who migrated from Indian-administered Jammu and Kashmir to various parts of Pakistan are granted Pakistani citizenship and voting rights. However, those born and living within AJK itself hold a different status. They vote for the AJK Assembly but not for Pakistan’s national or provincial legislatures.

Their Pakistani-issued National Identity Cards and passports, Gilani clarified, are documents of identity, not proof of nationality. “It’s about identity. That’s your identity, not your nationality,” he explained, comparing it to passports issued to Afghan or Rohingya refugees.

A Proposed Solution: Provisional Integration

Addressing the common argument that integration is impossible due to the region’s disputed international status, the former Chief Justice offered a pragmatic solution.

He pointed to India’s handling of Jammu and Kashmir prior to 2019, where the former state had its own constitution but was integrated into India’s federal framework with representation in the national parliament.

“The simple solution is that the existing constitution of Azad Kashmir should be kept with suitable amendments,” he proposed. By adopting relevant provisions from Pakistan’s constitution concerning provinces, AJK could be granted provisional representation in the Pakistani parliament and a seat on critical federal bodies like the Council of Common Interests (CCI).

This, he argued, would not prejudice the final status of Kashmir, which remains subject to a UN-mandated plebiscite. “Rights don’t get disputed—they’re either disputed or undisputed… Until the Kashmir issue is resolved, we should be given those rights and that status.”

He contrasted this with India’s approach, where the people of Jammu and Kashmir were brought “at par with the rest of the Indian nation” in terms of rights, while the territory itself remained disputed. “We are not at par with the rest of the Pakistani nation… We are Pakistanis. None of us consider India as an option. But we are not accepted as independent either.”

A Call for Political Will

Justice Gilani expressed frustration at the lack of political initiative from local leaders to address this constitutional ambiguity, suggesting they are complicit in maintaining a status quo that benefits Islamabad’s control.

“Pakistan favors whoever benefits them the most… But they just sit quietly and don’t take any action,” he remarked.

His interview serves as a powerful legal critique, highlighting that beyond the rhetoric of solidarity lies a complex and unresolved constitutional relationship that denies the people of Azad Kashmir the full rights of participation and leaves the region’s administration in a unique, and arguably disadvantaged, position on the world stage.

Kashmir’s Rising Women Influencers: How Shazia, Aqsa Masrat & Others Are Redefining Digital Power in Kashmir

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In the rugged, politically sensitive terrains of the Himalayas, a quiet digital revolution is underway. Led by a new generation of women, social media is becoming a powerful tool for expression, economic opportunity, and social change.

SRINAGAR/LADAKH/GILGIT — For decades, narratives from regions like Jammu & Kashmir, Ladakh, Gilgit-Baltistan (GB), and Azad Jammu & Kashmir (AJK) have often been dominated by geopolitical headlines. But beneath the surface of conflict and dispute, a transformative movement is growing—one powered by the smartphones and unwavering spirit of women.

From fashion bloggers in Srinagar to tourism entrepreneurs in Leh, these digital natives are harnessing platforms like Instagram, Facebook, and YouTube to reclaim their stories, showcase their heritage, and inspire a generation. They are not just influencers; they are modern-day pioneers on the digital frontier.

Shazia Bhatt: Weaving Kashmiri Tradition into Global Fashion

Photo: Shazia Bhatt
Photo: Shazia Bhatt

In the heart of Srinagar, Shazia Bhatt has built a thriving digital empire centered on fashion. With over 137,000 Instagram followers, her platform is a vibrant blend of intricate Kashmiri embroidery, traditional Pherans, and contemporary style.

“Fashion is our soft power,” Bhatt says. “When I wear a Kani shawl in a new way, it’s not just a post. It’s a statement that our culture is alive, evolving, and relevant to the world.”

Her content, characterized by high-quality visuals against the backdrop of Dal Lake and apple orchards, does more than just trend; it challenges stereotypes and provides a lucrative business model for local artisans she often collaborates with.

Seema Batool: Gilgit-Baltistan’s First Female Vlogger

Photo: Seema Batool
Photo: Seema Batool

Seema Batool from Gilgit-Baltistan recognized the power of video early on. As one of the region’s first female vloggers, she turned her camera on the everyday—documenting the breathtaking landscapes, unique local cuisine, and rich cultural festivals of GB for a global audience.

“My goal was simple: to show the world who we truly are beyond the maps and politics,” Batool explains. “Our valleys, our laughter, our traditions—this is the story I want to tell.”

Her vlogs serve as a digital tourism portal, enticing adventurers and culturally curious viewers to learn about a region often omitted from mainstream travel guides.

Aqsa Masrat: Kashmir’s Youngest Digital Star

Photo: Aqsa Masrat
Photo: Aqsa Masrat

Aqsa Masrat, a 10-year-old social media sensation from Kashmir, has captured international attention for her impactful digital presence. She uses social media platforms to discuss issues affecting youth, education, and the role of technology in connecting communities across conflict-affected regions.

Recently, Aqsa was invited to speak at the University of South Carolina, USA, where she will share her insights on the role and impact of social media, demonstrating how young voices from Kashmir are leveraging digital platforms to influence global audiences and advocate for social awareness.

Her achievements underscore the growing influence of Kashmiri youth in digital spaces and highlight the potential of social media as a tool for education, empowerment, and global dialogue.

Thinlas Chorol: Empowering Women Through Tourism in Ladakh

Photo: Thinlas Chorol
Photo: Thinlas Chorol

In the high-altitude desert of Ladakh, Thinlas Chorol’s influence is measured not just in followers, but in tangible impact. As the founder of the Ladakhi Women’s Travel Company, she used her platform to pioneer sustainable, women-led tourism.

Chorol’s work trains local women as trekking guides and homestay operators, providing them with economic independence. Her social media is a window into this initiative, showcasing the breathtaking journeys tourists can have while directly empowering the Ladakhi community.

“It’s about agency,” Chorol states. “We are showing that the women of Ladakh are not just keepers of culture but are also capable leaders of our economic destiny.”

Masrat Zahra: Bearing Witness Through a Lens

Photo: Masrat Zahra
Photo: Masrat Zahra

Perhaps no one embodies the courage of this new wave more than Masrat Zahra, an award-winning photojournalist from Kashmir. In a field dominated by men and fraught with danger, Zahra’s camera tells the human stories behind the headlines.

Her powerful photographs, which have earned her international accolades like the Anja Niedringhaus Courage in Photojournalism Award, focus on the lived experiences of women and civilians, offering a poignant, often overlooked perspective on life in the valley.

“Photojournalism is my form of activism,” Zahra says. “It is about making the invisible, visible.”

The Rise of Kashmiri Women Influencers: Redefining Voice, Culture, and Economy

The rise of these women points to a larger trend: the democratization of voice. In regions like Kashmir, Gilgit-Baltistan, Ladakh, and Azad Jammu & Kashmir, where traditional media often faces restrictions and limited reach, social media has become an unexpected yet powerful platform for empowerment. Social media algorithms, often criticized for their opacity, have inadvertently provided these women with unprecedented visibility, allowing them to tell their stories, highlight social issues, and engage directly with a global audience.

Economic Empowerment

Beyond visibility, these women are carving out tangible economic opportunities. Through brand partnerships, digital marketing, sponsored content, and e-commerce ventures, they are creating new, independent revenue streams. This shift is challenging traditional economic structures, enabling women in remote regions to achieve financial independence and redefine what it means to be an entrepreneur in South Asia. The impact is profound: they are no longer passive participants but active creators shaping the digital economy around them.

Cultural Preservation

These influencers are also acting as digital archivists, preserving Kashmir’s rich cultural heritage. By showcasing local languages, traditional crafts, artisanal techniques, music, and folklore, they ensure that centuries-old traditions are celebrated and shared with audiences worldwide. Each post, vlog, or photo becomes a bridge between past and present, enabling a global audience to experience the region’s unique identity and cultural richness in real-time.

Social Impact

Socially, their visibility is revolutionary. By simply being public, successful, and unapologetically themselves, they challenge deeply entrenched gender norms. They inspire other young women to pursue their ambitions, pursue education, and express themselves freely in spaces historically dominated by men. Their courage resonates widely, creating a ripple effect of empowerment and confidence among local youth who may otherwise feel constrained by societal expectations.

Challenges on the Ground

The path is not without obstacles. These influencers navigate a range of challenges, including:

  • Unreliable internet connectivity and frequent shutdowns that disrupt content creation.

  • Social scrutiny and pressure to conform to conservative expectations.

  • Geopolitical tensions that create uncertainty and affect daily life.

Yet despite these hurdles, their persistence is unwavering. They are not waiting for permission to share their stories—they broadcast them with every post, video, and photograph, turning personal expression into collective empowerment.

The Future is Female—and Digital

The movement led by women like Shazia, Seema, Aqsa, Thinlas, and Masrat is irreversible. They have cracked the code on leveraging digital tools for real-world change. As connectivity improves with 4G and the promise of 5G in remote areas, their voices will grow louder, their communities will expand, and their societal impact will deepen.

In the digital age, their stories prove that the most powerful tool for transformation is not a headline—it is a well-composed photograph, a beautifully shot vlog, and the courage to share it with the world. These women are redefining influence, blending culture, economics, and social change in ways that inspire not just their region, but the global community.

Schoolchildren riding on the back of a jeep in the hilly roads of Pakistan-administered Kashmir

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    Schoolchildren riding on the back of a jeep in the hilly roads of Pakistan-administered Kashmir

    In the lush green valleys of Pakistan-administered Jammu and Kashmir, this image of children clinging to the back of a jeep tells a story far beyond the daily school commute.

    The photograph reflects two contrasting realities of the region: the resilience of its people and the stark challenges of infrastructure and development.

    For these children, education is not just about classrooms and books—it begins with a difficult journey on unsafe roads, limited transport facilities, and lack of modern infrastructure. Many villages remain disconnected from safe public transport, forcing students to rely on whatever means are available.

    Yet, the image also speaks of hope and determination. Despite hardships, the youth of Kashmir continue their pursuit of knowledge, symbolizing a collective aspiration for a better future.

    While policymakers in Muzaffarabad and Islamabad debate progress and budgets, for families in remote villages, this jeep is more than just transport—it’s a lifeline, and a reminder of how far development still has to reach.

    Kashmir Tensions Rise: Father of Jailed AAP MLA Mehraj Malik Hospitalized in Jammu as Protests Intensify

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    Jammu: Jammu and Kashmir’s lone Aam Aadmi Party (AAP) legislator, Mehraj Malik, has been detained under the Public Safety Act (PSA), sparking days of protests in his home district of Doda and beyond.

    Authorities say the detention, which allows imprisonment without trial for up to two years, was ordered on the grounds that Malik’s activities were “prejudicial to the maintenance of public order.”

    Since his arrest on 8 September, demonstrations have continued in Doda and Jammu. Roads have been blocked, internet and mobile services suspended, and restrictions imposed under prohibitory orders to curb unrest.

    Emotional plea from father

    Malik’s father, Shamas Udin Malik, has publicly appealed for his son’s release.

    “I have given my son to the people, but now I want him back,” he said in a statement. “I cannot keep running to the courts. My son’s mother and four sisters are in distress. We only want him home.”

    Shamas Udin also met Chief Minister Omar Abdullah at his residence in Srinagar, urging him to intervene. He described the detention as a “personal vendetta,” alleging that the Deputy Commissioner of Doda acted with bias when recommending the PSA against his son.

    Protests and political reactions

    Reports from the ground suggest dozens of protestors have been detained, with at least 70 people picked up during clashes with security forces.

    Political parties across the spectrum have criticised the government’s move, calling it an “erosion of democracy” to invoke PSA against an elected representative.

    “This is not just about one MLA—it sends a message that dissent, even from within the legislature, can be criminalised,” a senior opposition leader told local media.

    What is the PSA?

    The Public Safety Act (PSA) is a preventive detention law unique to Jammu and Kashmir. It allows authorities to detain a person for up to six months without trial, extendable to two years in cases of national security.

    The law has long been controversial. Human rights groups argue that it is frequently misused to silence political opponents, journalists, and activists. The government, however, insists that it is necessary to maintain order in a region prone to unrest.

    Wider implications

    Mehraj Malik, currently lodged in Kathua jail, was known for raising questions about local governance, including criticism of health infrastructure in his constituency.

    His detention has not only mobilised local communities but also triggered a wider debate about the boundaries of political speech in Jammu and Kashmir.

    As protests continue into a fourth day, families, supporters, and rights groups say the case could set a dangerous precedent for democracy in the region.

    Editorial | People’s Movements vs Nationalist Narratives: A Test for Unity in Azad Jammu and Kashmir

    By Sardar Anwar | Special Editorial

    MUZAFFARABAD – In the political landscape of Azad Jammu and Kashmir, the Joint Awami Action Committee (JKJAAC) has emerged as a leading force driving the ongoing people’s rights movement. This movement, which has mobilized thousands of citizens across towns and villages, represents years of struggle, sacrifice, and collective aspirations. Yet, it now faces a dangerous narrative: the attempt to pit “people’s movements” against “nationalist ideologies,” framing one as a threat to the other.

    Such framing, however, is not only misleading—it risks dividing the people and derailing the very struggle for justice and dignity that JKJAAC embodies.

    People’s Rights Movements vs Freedom Movements

    At first glance, people’s rights movements and freedom movements may appear similar. Both involve mass mobilization, popular demands, and the language of justice. But the two differ significantly in scope and objective.

    People’s rights movements seek reforms within an existing state or system. Their central aim is the restoration of basic socio-economic and political rights—whether it be fair wages, access to education, farmers’ rights, or community-level reforms. These movements are not necessarily anti-state; rather, they often seek to transform the state through accountability and justice.

    Freedom movements, in contrast, reject the prevailing system altogether. Their goal is national independence, self-determination, and complete sovereignty often against colonial, occupying, or external powers. Such struggles are defined by their insistence on creating a new political order, separate from the existing state.

    While the distinction is clear, history has shown that these struggles often overlap. A sustained denial of rights within a system can evolve into a demand for complete freedom. Conversely, freedom movements frequently embed socio-economic justice as part of their long-term vision.

    The Situation in Azad Jammu and Kashmir

    In Azad Jammu and Kashmir, the JKJAAC-led people’s rights movement is being unfairly cast as a conspiracy against nationalist ideals. This narrative not only oversimplifies but also distorts reality. The truth is that the current leadership of JKJAAC includes some of the most prominent nationalist figures who have dedicated their lives to the Kashmiri cause.

    The JKJAAC core committee its highest decision-making body features leaders with deep nationalist roots, such as:

    Each of these individuals, known personally by the author, represents strands of nationalist, progressive, and pro-people thought. Far from being sidelined, nationalists are at the very heart of the people’s rights movement.

    A Manufactured Divide

    To portray the JKJAAC’s struggle for basic rights—electricity tariffs, wheat subsidies, and livelihood protections—as somehow hostile to nationalist ideals is both intellectually shallow and politically reckless. It risks playing directly into the hands of those who benefit from division.

    The reality is this: people’s rights movements and nationalist movements are not enemies. They are often two parallel streams of resistance. One focuses on immediate survival and dignity within the present framework; the other envisions long-term freedom and sovereignty. Together, they sustain the larger struggle of oppressed peoples.

    The Danger of Internal Division

    History is unforgiving when popular movements are divided. When leaders confuse disagreement with disloyalty, or when differences of strategy are weaponized into personal or ideological enmity, the result is disintegration.

    A people’s rights movement, by its very nature, is accountable to its base. Its leadership must answer for every decision before the masses. Disagreements are natural. Mistakes are inevitable. But to translate these disagreements into accusations of betrayal or conspiracy is to weaken the entire movement.

    As the old adage reminds us: “When moments make mistakes, centuries pay the price.”

    A Call for Dialogue, Not Division

    The way forward is neither suppression of dissent nor questioning the commitment of nationalists. Instead, the path must be one of dialogue, reason, and mutual respect. Differences must be debated openly, within the framework of shared struggle, not exploited as tools for division.

    The JKJAAC-led movement in Azad Jammu and Kashmir is at a critical juncture. It has the potential to achieve reforms that will materially transform people’s lives. To weaken it now by framing it as a threat to nationalism is not only unjust—it is a betrayal of both people’s rights and the Kashmiri freedom cause.

    The movement must remain united, disciplined, and deeply rooted in the aspirations of ordinary people. Its leaders—whether nationalist, progressive, or rights-focused—owe it to history to rise above factionalism.

    Because history’s court delivers harsh sentences to those who squander the sacrifices of their people.

    Kashmir’s Centuries-Old Carpet Weaving Tradition Gets a Boost with Modern Looms

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    Srinagar — In a significant development for Kashmir’s centuries-old handicraft industry, Indian Textile Secretary Neelam Shami Rao on Wednesday reaffirmed the Indian government’s commitment to reviving and modernizing the valley’s renowned carpet weaving tradition.

    Speaking at the Indian Institute of Carpet Technology (IICT) campus in Srinagar, Rao inaugurated modified modern steel carpet looms for artisans under the Integrated Wool Development Programme (IWDP). She said the initiative aims to empower artisans, upgrade tools, and expand the global appeal of Kashmiri carpets — an art form that has long been central to Kashmir’s cultural identity and global reputation.

    Rao urged the Jammu and Kashmir administration to bring forward additional proposals for expanding the craft sector, stressing the need to upgrade testing and certification facilities while blending traditional designs with contemporary patterns to meet international benchmarks.

    “I have come here with a senior team from Delhi to gain first-hand insights into new standards that will strengthen backward and forward linkages in the handicraft sector,” Rao said during the event.

    Earlier, she inspected IICT’s training programmes, design studio, and NABL-accredited laboratory, along with the Pashmina Testing and Quality Certification Centre. She assured full support for deploying advanced technology to preserve the authenticity of Kashmiri pashmina and related handicrafts.

    During her visit, Rao interacted with several acclaimed Kashmiri artisans, including Padma Shri awardee Ghulam Hassan Khan (for patchwork Jamaawar), National Award winner Ghulam Nabi Dar (wood carving), and Farooq Ahmad Mir (Kani shawl weaving). Emerging entrepreneurs such as Shahnawaz Carpets and Banish Crewel Toys also presented their innovations to the visiting delegation.

    As part of the initiative, groups of artisans from Anantnag, Bandipora, Baramulla, Budgam, Kulgam, and Srinagar received the newly introduced steel looms. Rao also indicated that the ministry is considering the procurement of an additional 500 looms for wider distribution across the valley.

    The programme has been welcomed by artisans who hope that modern tools, combined with institutional support, will help revive an industry struggling with declining exports, imitation products, and market disruption. The move is seen as both an economic and cultural investment — one that could safeguard one of Kashmir’s most treasured art forms for future generations.

    Vaishno Devi Yatra Remains Suspended for 15th Consecutive Day Amid Safety Concerns

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    Katra, J&K: The Vaishno Devi pilgrimage has entered its 15th consecutive day of suspension in Katra due to safety concerns triggered by continuous heavy rains and landslides in the Trikuta hills.

    According to officials, relentless rainfall has caused massive landslides, blocking the trekking routes to the shrine and making the paths unsafe for devotees. The suspension, which began on August 26 after a major landslide near Indraprastha Bhojanalaya at Adhkuwari on the 12-kilometre route from Katra to the shrine, has yet to be lifted.

    Authorities have confirmed that the yatra will only resume once weather conditions improve and the pathways are declared safe for movement.

    The prolonged suspension has left thousands of devotees disappointed and has also dealt a severe blow to local businesses in Katra. Shopkeepers, hoteliers, and restaurant owners, heavily dependent on the pilgrimage season, are facing mounting losses. Several have been forced to shut down their establishments temporarily as the flow of visitors has come to a complete halt.

    Local administration has appealed to devotees to remain patient and avoid unnecessary travel towards the shrine until further notice.

    The Vaishno Devi Yatra, one of the most significant Hindu pilgrimages in Jammu and Kashmir, attracts millions of devotees annually. However, this extended suspension due to natural calamities has underlined the vulnerability of the route to extreme weather and raised fresh concerns about the need for long-term infrastructural safety measures.